Stefan Matulich is the president of Alma Rosa Winery, a leading producer of Pinot Noir, Chardonnay and Rhône varietal wines from Santa Barbara County’s Sta. Rita Hills AVA. A seasoned executive, he brings more than 25 years of experience in the wine and hospitality industries to his role.

Throughout his career, he has combined a deep understanding of consumer behavior with a passion for connecting people through food, wine and memorable experiences. This belief has guided Stefan’s career, which included a 15-year tenure at Bounty Hunter Rare Wine & Spirits in Napa, where he rose from wine scout to CEO. There, he helped transform the company into a nationally recognized luxury brand, introducing innovative spirits programs, modernizing digital marketing and expanding direct-to-consumer initiatives, ultimately driving annual revenue beyond $35 million.

Most recently, Stefan served as general manager at Twin Rocks Estate Winery in the Sierra Foothills before joining Alma Rosa in 2025.